Company Summary

As a company, Western Cider aspires to create an institution of great cider, good times and a life worth living in this far-flung region of the American West. With an orchard of 5,000 cider apple trees, award-winning ciders, innovative community programs and iconic branding, Western Cider is an industry leader in Montana and the Northwest.

We are currently a small group committed to fostering a positive workplace focused on the making and selling of quality cider for the enjoyment of all. Western Cider distributes the following ciders across Montana: Poor Farmer Classic & Hopped, Sour Cherry, Whiskey Peach and their award-winning McIntosh, along with a variety of estate and seasonal ciders.

Job Description

We are seeking a highly motivated individual with a strong knowledge of the beverage industry that is able to travel extensively for sales and events across the state of Montana. The ideal candidate should have great communication and organizational skills, have the ability to work independently and build strong relationships across the state.

Primary responsibilities are to expand our brands at on and off premise accounts, increase product placements, open new accounts, promote and conduct cider tastings and to be a brand ambassador for Western Cider at events around Montana. We are looking for a long-term employee who seeks to grow with Western Cider.


  • Minimum 2 years Cider, Beer or Wine Sales experience are preferred but not required

  • Bachelor’s degree in Marketing or Business Administration or related field

  • Proven sales track record

  • Computer literate with proficiency in Microsoft Office and CRM platforms

  • Strong organizational skills

  • Excellent communication and customer service skills

  • Events planning experience

  • Good public speaker

  • Cider knowledge

  • Goal oriented & self sufficient

  • Clean driving record

  • TIPS certified

  • Able to travel at least two to three days per week and work weekend events

Primary Responsibilities

Account Relations

  • Maintain consistent market presence across Montana

  • Create and maintain relationships with on and off-premise accounts, grow sales in existing accounts and work closely with distributors

  • Educate distributor reps about our product and pricing information

  • Ensure correct shelf pricing

  • Supply accounts with POS materials

  • Communicate upcoming seasonal releases

  • Coordinate limited release distribution and other special requests with key accounts 

New Accounts

  • Identify strong potential accounts

  • Approach new accounts with product information and samples

  • Keep detailed notes on contact information and status of each potential new account

  • Follow through on sales opportunities with management, distributors and their sales representatives

  • Ability to close sales opportunities

Sales & Account Management

  • Track and analyze territory sales numbers to direct and guide personal activities and efforts

  • Responsible for weekly sales recaps

  • Track inventory and minimize out of stocks and/or product shortages

  • Keep organized notes and files on all accounts and contacts

Brand Ambassador

  • Be a good representative of Western Cider through professional and positive interactions with customers, other cideries or breweries, distributors and accounts

  • Continuing cider education for accounts, distributors and consumers alike

Event Management

  • Responsible for all outside events, cider and brewery festivals and promotions

  • Organize and lead cider tastings and trainings for on premise accounts

  • Set up and staff consumer events and promotions

  • Coordinate with event hosts

  • Educate the public on Western Cider

  • Set up and take down attractive booth displays

  • Attend industry events to represent Western Cider and network within the industry

Industry Trends

  • Follow cider industry trends and opportunities across the Northwest and specifically Montana

  • Gather market information and customer feedback

  • Inform management of industry changes

General Responsibilities

  • Work directly with ownership to achieve company goals

  • Attend Western Cider tastings and staff cider education trainings


  • Base salary plus bonus program

  • Use of company vehicle for travel including outside sales and events

  • Paid time off

  • Work cell phone provided

  • Per diem for lodging and meals

  • Ongoing professional development

To Apply

Email jon@westerncider.com

Subject title: Cider Sales Rep